Marketing Task
Create a press advertisement and flyer promoting the Diploma
of Nursing at TAFE Queensland South West. You will be required to write a
catchy headline, body copy, include course details and select an appropriate
image. Your unique selling position will be in relation to VET FEE-HELP.
Note: Utilise the
TAFE Queensland South West Website to access the details needed for this task.
Your finished work will need to be supplied as a printed
hard copy for presentation at the interview.
Target market
• 30 to 50
years of age
• Lives in
the Ipswich/surrounding area
• Job
switcher
• Looking
to following a career in nursing
• Low
income earner
Specs
Advertisement:
• 188mm (h)
x 129mm (w)
• Full-colour
• Saturday
paper, EGN
• Contain
appropriate branding and contact details
Flyer:
• A5
• Full-colour
• Produced
for hard copy or digital distribution
• Contain
appropriate branding and contact details
